She can effortlessly combine her expertise in entertainment, fashion and her humanitarian efforts to help so many in need, and make a difference in peoples’ lives.
Pursuing the American dream is what Irma longed for since moving from her hometown of Madera Chihuahua, México. She innately knows firsthand what this involves, as she is living proof of strength, vitality and hard work for other Latinas. Today, Irma is an accomplished and experienced news host and media professional within the Hispanic market. With 15 years in her profession, she has been immersed in the interworking of an advertising agency from orchestrating major media events for Azteca TV to co-hosting a radio show for Mujeres Unicas, “La Hora Bella”, Mission Fuente, and De Mujer a Mujer. She delved into the topics and issues impacting the Phoenix community, while helping to educate and provide resources for them. Her compassion, devotion and support for humanitarian causes is truly what makes her a champion of community-oriented initiatives. Beyond her impressive work in the media, Irma has supported more than 25 non-profit organizations such as Reyes Foundation, Mission of Mercy, Casa Brazil, Project Cure, St. Jude’s Hispanic Gala, Solo Por Ayudar, SMoCa and MASK. Irma exudes and incomparable charm and grace that defines her own unique style. Her elegance, poise and engaging conversation provides a special balance that she can only bring.
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